If you’ve been curious about the new vibrating mascaras, but were scared off by their hefty price tags, I’ve got some good news for you. Maybelline New York is launching their own version, called Pulse Perfection, and it’s just $18.99. (That’s less than half the price of Lancôme’s version… and since they’re both manufactured by the same company, L’Oréal, I’m guessing the technology is fairly similar.)
More good news: Starting today, you can be one of the first in Canada to get your hands on one, thanks to Well.ca’s exclusive pre-sale. It’s on for the next 48 hours, or while quantities last. Details here.