Look! Hair companies FINALLY realized that fine-haired peeps want to repair damage without also looking like walking oil slicks

Claire Danes slicked back hair

This photo of Claire Danes—which yes, we’ve discussed at length before—is how I look when I use (most) products designed for damaged, colour-treated hair. Because dontcha know? People with damaged hair need all the extra moisturizing ingredients they can get… even if their hair ends up unattractively plastered to their scalps.

At least that was the old way of hair company beautythink. It’s ridiculous, isn’t it? Especially if you are like me and at least 50 percent of the reason why you colour your hair in the first place is because your hair is so fine that you’re desperate for the damage in order to give your hair some kind of semblance of volume. For years now, I’ve ignored hairdressers’ advice about using colour-specific shampoos and conditioners because frankly, I’d rather just deal with colour-fade and damage and frizz and flyaways than feel like I need to wash my hair by 4pm each day.

But things are changing! Suddenly, I’m noticing a bounty of products Just For People Like Us. Meaning, stuff that won’t screw with your colour, and with extra fortifying ingredients to counteract all the chemicals and heat-styling… but with the end goal of ALSO giving you volume. It’s like a beauty miracle! I figured you’d be down with this development, so let’s take a look:

Pantene Colour Preserve Volume Shampoo and Conditioner

Pantene Colour Preserve Volume Shampoo and Conditioner Look! Hair companies FINALLY realized that fine haired peeps want to repair damage without also looking like walking oil slicksI think Pantene was first off the block with this when they launched their completely revamped line last year. Now, alongside sub-lines for Fine, Medium/Thick and Curly hair, there is a section just for Colour (because Colour trumps everything else). And thankfully, within the Colour section you can choose products for Shine or Volume. Obviously, I choose Volume. Unlike the Pantene of yore, these prodz really don’t weigh your hair down.

BUY ‘EM HERE: Just $12.69 (together!) from Well.ca—they have FREE shipping in Canada with no minimum order!

John Frieda Full Repair Collection

John Frieda Full Repair Collection Look! Hair companies FINALLY realized that fine haired peeps want to repair damage without also looking like walking oil slicks

When I first saw the words “Full Repair,” I was ready to write off this new collection from John Frieda. But then I noticed that lower down, it also says “Full Body”—which is music to my ears. The premise is that the shampoo and conditioner will weightlessly repair damage on “overworked hair” from both colouring and heat-styling. It has something to do with an omega-3 oil called Inca Inchi Oil… and even though you’d think oil would be bad, in this case it’s very, very good. No, this isn’t going to be the shampoo to reach for when you need mega-crazy body, but it’s an excellent everyday choice to keep your hair in healthy condition. There’s also a Root Lift Foam.

BUY ‘EM HERE: The shampoo ($10.99), the conditioner ($10.49) and the Root Lift Foam ($10.99) are all at Well.ca.

Aveeno Living Colour Shampoo and Conditioner for Fine Hair

Aveeno Living Colour Shampoo and Conditioner for Fine Hair Look! Hair companies FINALLY realized that fine haired peeps want to repair damage without also looking like walking oil slicksYou might recall I was a fan of the volumizing prodz in Aveeno’s Positively Nourishing collection. Well, this stuff has definitely replaced that, since you get the same volumizing goodness in a formula that’s specifically designed to protect and enhance your hair colour. My favourite part, I have to say, is the amazing Aveeno scent.

BUY ‘EM HERE: The shampoo ($9.49) is at Well.ca.

Marc Anthony Be Ageless Advanced Color Protect Anti-Aging Shampoo and Conditioner for Thinning, Weak, Dull Hair

Marc Anthony Be Ageless Look! Hair companies FINALLY realized that fine haired peeps want to repair damage without also looking like walking oil slicksThis line just came out this spring (it includes dry-hair versions as well, along with a night treatment, volumizing cream, leave-in treatment and a miracle mud, which sounds fun!). Technically, it’s for aging hair—but isn’t ALL HAIR aging? The specific concerns it addresses are thinness, weakness and dullness, so I figured I could sign myself up regardless. (Because who doesn’t want “visibly younger” hair?) I tried this yesterday and so far, impressed.

BUY ‘EM HERE: The shampoo ($12.99) and the conditioner ($12.99) are at Well.ca.

LaCoupe Orgnx Colour Care Volumizing Shampoo and Conditioner

LaCoupe Orgnx Colour Care Look! Hair companies FINALLY realized that fine haired peeps want to repair damage without also looking like walking oil slicks

Just ignore the Moisturizing prodz up above and let’s focus on the Volumizing ones. This range came out last year and has lived in my shower ever since. I particularly like that they are on the more natural side, i.e. paraben- and sulfate-free. (Although whether sulfates are indeed bad for your hair is somewhat under debate, as you’ll find out when I get around to posting my vid with celebrity colourist Marie Robinson.)

L’Oréal Paris EverPure Sulfate-Free Volume Shampoo and Conditioner

LOréal Paris EverPure Sulfate Free Volume Shampoo and Conditioner Look! Hair companies FINALLY realized that fine haired peeps want to repair damage without also looking like walking oil slicksSpeaking of sulfate-free lines, here’s another good choice that is, like the LaCoupe, not too bad on the lathering front. If you like your morning showers with a hit of minty freshness, you’ll also love this scent.

BUY ‘EM HERE: The shampoo ($11.25) and the conditioner ($11.25) are at Well.ca.

You know what is also awesome, besides the fact that we have a brand spanking new beauty category on our hands here?

The fact that all of these are available at drugstores. Which doesn’t really surprise me, to tell you the truth, because one of the things I’ve noticed about high-end shampoos and conditioners is that they go SO VERY HEAVY on the moisturization. (Kérastase? I’m looking at you.) Sure, those expensive products are all excellent—and I’ve certainly used them extensively when I’ve done Extremely Serious Damage to my hair, like the time I went solid-colour platinum—but I’m not seeing much of a reason to fork down your dough for regular, run-of-the-mill damage on fine hair.

So hooray for us! Tell me how you feel about this:

Do you have fine hair that is also damaged from colour or heat styling?
Are you not supremely excited that hair companies have finally figured out we don’t want all that yucky “hydration”?
Have you tried any of these multi-tasking prodz yet—or if not, what do you use currently?


Monday, June 27/2011 at 7:12 pm

Speaking of things that’ll render your fine flat locks that crispy damaged look you want for volumizing… I found out that bleaching the shit out of your hair also does the trick nicely. Just make sure you pick the right hairdresser peoples, unless you feel like ending up like me, with piss yellow hair garnished with visible platinum (read:white) streaks scattered across your scalp! Achieving a good blonde on over-processed/dyed hair SUCKS. :(


Tuesday, June 28/2011 at 10:40 am

Just wanted to add that the exact same thing happened to me except mine was self inflicted. It sucks right? Plus, using a purple-tinted shampoo like Touch of Silver or Clairol’s Shimmer Lights will help A LOT with the yellow!


Tuesday, June 28/2011 at 4:19 pm

I know something else that’ll help with the yellow… a new dye job! PRONTO! lol Getting the rest of my hair as blonde as the stupid looking mini platinum streaks, however, should be a pain in the ***. How you can go into a hairdresser’s salon and ask for no platinum blonde and no apparent highlights, and end up with EXACTLY that is beyond me…


Comment Avatar Michelle Villett
Friday, July 15/2011 at 7:42 pm

Yes I always say I WANT the damage. :-)
But sorry to hear yours didn’t turn out… are they going to correct it?


Tuesday, June 28/2011 at 10:44 am

Fortunatley, I have very thick hair naturally (be jealous) but since I’m gonna be dyeing over my ridiculously over-bleached mess soon, I’m gonna need one hell of a good colour protect shampoo. Any suggestions? Not particularly keen to use a volume shampoo as for me whenever I use one it either makes it really weirdly fluffy or it’s like BOOM – insta-afro.

Huge fan, fellow blonderexic Thomas xx


Comment Avatar Michelle Villett
Friday, July 15/2011 at 7:50 pm

With colour it’s ideal if you shampoo your hair as infrequently as you can – so wash, say, every 2-3 days or longer and then on the off days just rinse really well and condition.

Marie will have advice on this as well when I post the 3rd vid – get a colour-friendly shampoo, but one that has sulfates. (Apparently sulfate-free isn’t the best for colour, contrary to what some brands are saying… and I have to say that I trust Marie.) There are good drugstore ones like Pantene’s Colour line or Tresemme.

That said – the most important thing for your colour isn’t the shampoo but the conditioner. And here is some hot-off-the-press advice from my colourist – condition with a MASK instead of a conditioner. It’s a lot more hydrating and colour-damaged hair needs the moisture/repair. Not sure how long your hair is but apply it to the ends only and leave in a couple minutes (when using a few times a week you don’t have to do as long as it says in the instructions). Then rinse REALLY WELL. (This is key so you don’t end up greasy.)

Will expand on this more when I do the colour care vid, coming soon!


Tuesday, June 28/2011 at 1:35 pm

I have fine hair that breaks easily. My hairstylist introduced me to Moroccanoil and it’s stopped breaking, grown thicker (from less breakage) and never looks weighed down from it. And I was so hesitant to try it because it’s an oil.


Comment Avatar Michelle Villett
Friday, July 15/2011 at 7:50 pm

Wow – very impressive!


Chelsea C
Tuesday, June 28/2011 at 5:20 pm

I love L’Oreal Everpure Line! I have long, fine curly hair and have struggled with it since having children. My hair before kids was super ringletty and I have to say, gorgeous. But as soon as I became pregnant, the ringlettes became loose and limp with lots of frizz. I resorted to layering and cocktailing many expensive products in/on my hair just to achieve curl and volume. But doing so would eventually cause the hair to have less volume because of product build-up. After many years of trial and error and googling (this is where I discovered the “no poo method” ) I finally found a routine that works….I don’t wash my hair with shampoo. I only use natural conditioners with no “cones” in it as a shampoo (Sauve Naturals is a good cheap one). If I do need to deep clean my hair I will wash it with a sulfate free shampoo. I always end my shower with a cold water rinse to close the cuticle then I add a Moroccan Oil product to the ends, followed by a spray gel (with no “cones” in it) and I scrunch this gel in my very wet hair. I then soak up the water with a T-shirt and not a towel (as towels cause frizz). I then add clips to the crown to create volume and either let my hair air dry or I use a diffuser. If I need staying power I still use my Aussie Sprunch spray (I have been using this since 1988). What I am loving these days is the L’Oreal Everpure Sleek (all products) and the Pantene Curl Enhancing Spray Gel. BTW – This “no-poo” routine has worked for 3 years now. I have been using the Everpure Sleek line since it came out but I will alternate it with other products if I see a change in my volume/curl. I still struggle with big volume in the crown area so I will try cocktailing the L’Oreal Everpure sleek line with the one for volume. Great post!


Comment Avatar Michelle Villett
Friday, July 15/2011 at 7:54 pm

Ok all of this sounds familiar to me from lurking on that Long Hair Forum! Are you a member? :-)

I too am a fan of L’Oreal Everpure… although I’m questioning the sulfate-free thing again based on Marie Robinson’s advice. (And I’ve got a lot of colour in my hair right now so need to make it last.)

It seems like the no poo method is a godsend for curly/wavy hair! Have you ever come across anyone with straight hair who has had success?


Tuesday, June 28/2011 at 7:35 pm

What a great surprise this site is for me. I’m moving from Brazil to Canada in a few weeks and I have very fine hair with higlights in it, and to make things worse, it’s so greasy…thank you so much for all these tips, I’ll definitely buy some of those products mentioned above…I’d like also to find a good hairdresser in the great Montreal area to keep my hair blonde, if anyone has any suggestions, I’d very much appreciate them!!


Comment Avatar Michelle Villett
Friday, July 15/2011 at 7:55 pm

Try Justin at CAJH: http://www.cajh.ca/
Alain is also great – he cuts a lot of beauty editor hair when he’s in town, everyone loves him!


Wednesday, June 29/2011 at 6:12 pm

SO thrilled that more companies are breaking into this area. I colour my hair all the time and have supa fine hair, and I, too, always had to pick between saving my colour and volume. Why should we have to pick? :)

Maybe I just expect too much from volumizing products, but to be honest I’ve never been 100% satisfied with any of them. My hair needs all the help it can get, and the only time it ever looks super fab is after a blow out from the salon. Glad you wrote this, though: gives me more stuff to look at!

I’ve tried the Pantene prod above … It’s okay. I found that it left my hair a tad oily looking. Not as bad as some products (I hear ya on the Kerastase!), but not my cup of tea. I would use it in a pinch, but likely would not buy it again.

Also tried the EverPure one above. LOVE the smell of it, and it actually felt nice on my scalp — I think the mint was tingly a bit. I would buy this one over the Pantene one.

Question for you, Michelle. If you had to pick out of the ones above, what would be your must-buy? I’m always looking for something new to try, and since they’re all drugstore brands they’re no worry about dropping $50 and being frustrated at the end :) Also, how long should I try it before seeing the best results? I’m assuming it doesn’t come from just one shower :)


Comment Avatar Michelle Villett
Friday, July 15/2011 at 8:00 pm

Agree, the EverPure is more volumizing than Pantene. And the smell. is. incredible.
I actually think that would be my pick out of the ones above… either that or the LaCoupe. I find both fairly good on the volume front… although nothing beats Tresemme 24-Hour Body still!

As for results… I think it still depends largely on how you dry your hair – nothing is going to give you instant body just out of the shower (these prodz are more about not weighing your hair down with tons of conditioning ingredients). You’re only applying conditioner to the ends right? And rinsing really well?


Monday, July 18/2011 at 10:18 am

Conditioner on my ends only? Nope, never done that. I will try it, but I need something to help detangle then.


Comment Avatar Michelle Villett
Sunday, July 31/2011 at 12:10 pm

Just pull your hair back as if you’re putting it into a ponytail. The ponytail part is the only place where you need to condition. If you’re putting it higher up and not rinsing really, really well then that could be the root of the problem (heh) when it comes to the volumizers not working for you. If you have tons and tons of tangles then maybe just do a very light detangling spray when you get out of the shower and take a bit of extra time going through it very carefully with your wide-toothed comb.


Friday, July 8/2011 at 1:40 am

Using lightweight conditioners without silicones is probably the number one ‘in shower’ trick. Shampoo bars are also really good for volume. No need to damage your hair.


Comment Avatar Michelle Villett
Friday, July 15/2011 at 8:01 pm

Interesting – I’ve never tried a shampoo bar. Which one(s) do you use?

I haven’t noticed a difference between silicones vs. non…


Tuesday, July 19/2011 at 2:36 pm

I’ve started using the John Frieda Full Repair after-shower leave-in treatment, and I find my ends are as dry and damaged as ever. It didn’t really seem to make a difference, except the one day that I went to the pool and my hair felt ultra-dry – it seemed to help a bit. Disappointing.


Comment Avatar Michelle Villett
Sunday, July 31/2011 at 12:12 pm

Are you using it after conditioner or instead of conditioner? It sounds like you need something more hydrating in the shower. I just started using hair masks instead of regular conditioners and leaving it in for maybe 2-3 minutes before rinsing out. Maybe try that? They don’t have a hair mask in this line so you’d need to mix and match…. and then follow up with the leave-in treatment. I find it has made a big difference in my ends.


Leave a Comment