How-to: Marc Jacobs S/S ’12 makeup

Marc Jacobs - Spring 2012 makeup

The look:

Strong eyes, glowing skin and nude, glossy lips.

The inspiration:

“Marc had a lot of images of Patsy Klein, Amy Winehouse and Cowboy Kate, a book from the ’60s whose character Kate had heavy eyelashes. The complexion is meant to look like it’s glowing, like the girls have been dancing, and by eliminating the blush it gives a strange, otherworldly effect. The focus was really on the eye, with a well-defined brow. The combination of different touches creates a decadent, French sensuality and makes the girls more like characters.”—NARS founder and creative director François Nars.

The how-to:

FACE

  • NARS Pure Radiant Tinted Moisturizer

“The skin is meant to look like it is dewy, like the girls have been dancing—it’s very Cabaret.”

BROWS

  • NARS Pandora Duo Eyeshadow (on brows)

“In order to keep the focus on the eyes, we needed to create a frame around [the brows], which is exactly what brows do to the face. We made them very dark with the black side of Pandora Duo Eyeshadow, so that they look like dancers. In the past we’ve always done really minimal brows or bleached them completely so this was different for us. The brow is sharply defined from inner to outer ends. It’s very monochromatic.”

EYES

  • NARS Larger Than Life Long-Wear Eyeliner in Via Veneto
  • NARS Larger Than Life Volumizing Mascara

“We used three pairs of false eyelashes for each girl! We actually had to cut them very precisely. The inner corners of one pair were cut off and applied to the inner corners. Then, we cut the remaining two pairs in half and used the outer halves on the outer corners, not at the same time of course. We applied one set, and then followed with the next. It makes the eyes look really full along the outer corners. It’s very decadent, very French, very Marc. We used Via Veneto Larger Than Life Long-Wear Eyeliner to line the eyes and eliminate the space between the lashes and the lash line. And then applied Larger Than Life Volumizing Mascara for additional emphasis.”

LIPS

  • NARS Pure Matte Lipstick in Madere
  • NARS Lip Gloss in Striptease

“The lips have Madere Pure Matte Lipstick applied for a nude, very couture look and topped it with Striptease Lip Gloss for shine. And absolutely no blush—when you look at the girls, it’s really like you are looking at a black and white film—there is no colour.”

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