Givenchy's Blush Gelée Jelly Blush Is Back for the Summer!

And it's sooo good.
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Michelle Villett
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And it's sooo good.

Jelly nail polish. Jelly lip gloss. Homemade Jell-O. Heck—I'd even wear these jelly shoes, if they still made them.

Givenchy Jelly Sandals

(They're Givenchy, natch.)

What I'm trying to say is that I'm having a bit of an obsession with all things jelly right now. And the latest addition?  Jelly blush:

Givenchy Blush Gelee Jelly Blush in Croisiere Coral

Givenchy Jelly Blush (Blush Gelée) in Croisière Coral (limited edition), $42.50; click here to learn more and purchase.

Also by Givenchy, who clearly are experts on this whole jelly thing.

This is actually my second Blush Gelée; the first was a fuchsia one (Candide Pink, I believe was the name) that came out this time last summer. Yep, Givenchy only releases this thing once a year in a limited-edition run... and this time, they're doing it in coral with Croisière Coral. Croisière means cruise, by the way.

Okay, so you're saying "Michelle, it's cute, it's French, it's Givenchy... but what the heck is a jelly blush and why would I pay $42.50 for one?"

Good question. The price IS pretty steep, I'll admit that. But hear me out. If you're already paying $36.00 for Benefit Benetint, then what's an extra $6.50 for this glamorous upgrade?

First of all, it's much easier to apply compared to that Benetint brush thingie. Basically, think of a bingo dabber.

Yep, you're bingo dabbing your cheeks. It's a rounded, spongey, foam applicator that dispenses the product (you just squeeze when you need more to come out). You can blend directly with the foam tip, or you can also use your fingers. It goes on quite watery but don't be alarmed. Just let it dry and then build in layers.

This is what it looks like with one layer:

Givenchy Blush Gelee Jelly Blush in Croisiere Coral - one layer

Not a huge difference, but for the very pale, maybe it's enough.

Now, here's two layers (you need to let the first one dry for about 20 seconds before you dab on another coat).

Givenchy Blush Gelee Jelly Blush in Croisiere Coral - one layer

Much more dramatic, right? And yet... natural. What I like about the colour is that it's not too much of an orangey coral; it's got enough pink to flatter most skin tones. (Although you need to know the colour is sheer, so it's going to show up better on pale and pasty types like me. If your skin tone is darker, you will need to do at least two layers or more.)

The fact that it's a sheer stain also makes it look—and feel—more like REAL flushed cheeks. Like you're just glowing from within. It melts right into your cheeks so you're not left with product sitting on top of your skin, all greasy (as some cream blushes can be) or shimmery (as with some powders).

Final tips: Don't apply this over (or under) heavy foundation, as you won't achieve the beautiful sheer staining effect. I've just been using it with a Laura Mercier tinted moisturizer for summertime. And again... layer, layer, layer! Don't give up if you feel like you can't see the colour after one application. The beauty of this product is its buildable nature.

Tell me:

Have you tried Blush Gelée yet?
How do you feel about cheek stains?
Are you also loving this jelly trend right now?