Estée Lauder is Launching Pure Color Envy Lipsticks

First look at the brand's new lipstick collection, coming in March.
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Michelle Villett
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First look at the brand's new lipstick collection, coming in March.
Estee Lauder Pure Color Envy Sculpting Lipstick Collection Visual

Estée Lauder has a new lipstick collection coming out called Pure Color Envy, and as the name indicates, it's all about statement lips that are saturated in colour.

There will be 20 shades across four categories: nudes to browns; pinks to berries; corals to reds; and mauves to plums. The promise is that they'll stay true for up to six hours, and will moisturize the lips with a hyaluronic acid complex. Carolyn Murphy stars in the campaign:

Estee Lauder Pure Color Envy Sculpting Lipstick Carolyn Murphy Visual

Here's a sneak peek at all the shades, which will be available in March. My picks: Tumultuous Pink and Defiant Coral!

Nudes to browns

Estee Lauder Pure Color Envy Sculpting Lipstick in Insatiable Ivory

Insatiable Ivory

Estee Lauder Pure Color Envy Sculpting Lipstick in Desirable

Desirable

Estee Lauder Pure Color Envy Sculpting Lipstick in Intense Nude

Intense Nude

Estee Lauder Pure Color Envy Sculpting Lipstick in Emotional

Emotional

Estee Lauder Pure Color Envy Sculpting Lipstick in Decadent

Decadent

Pinks to berries

Estee Lauder Pure Color Envy Sculpting Lipstick in Impuslive

Impulsive

Estee Lauder Pure Color Envy Sculpting Lipstick in Powerful

Powerful

Estee Lauder Pure Color Envy Sculpting Lipstick in Impulsive

Infamous

Estee Lauder Pure Color Envy Sculpting Lipstick in Tumultuous Pink

Tumultuous Pink

Estee Lauder Pure Color Envy Sculpting Lipstick in Red Ego

Red Ego

Corals to reds

Estee Lauder Pure Color Envy Sculpting Lipstick in Potent

Potent

Estee Lauder Pure Color Envy Sculpting Lipstick in Defiant Coral

Defiant Coral

Estee Lauder Pure Color Envy Sculpting Lipstick in Impassioned

Impassioned

Estee Lauder Pure Color Envy Sculpting Lipstick in Envious

Envious

Estee Lauder Pure Color Envy Sculpting Lipstick in Vengeful Red

Vengeful Red

Mauves to plums

Estee Lauder Pure Color Envy Sculpting Lipstick in Dynamic

Dynamic

Estee Lauder Pure Color Envy Sculpting Lipstick in Rebellious Rose

Rebellious Rose

Estee Lauder Pure Color Envy Sculpting Lipstick in Dominant

Dominant

Estee Lauder Pure Color Envy Sculpting Lipstick in Irresistible

Irresistible

Estee Lauder Pure Color Envy Sculpting Lipstick in Insolent Plum

Insolent Plum

Where to buy

Estée Lauder Pure Color Envy Sculpting Lipsticks will be available at Estée Lauder counters and at esteelauder.ca in March.